Fashion

The White Company ‘luxurious’ fragrance now half price in spring sale


The White Company, known for their opulent home offerings, has a deal that’s turning heads post their mid-season sale. Although the official sale may be over, the high-end brand continues to slash prices on their website, with one particular bargain drawing in scent enthusiasts.

Originally priced at £50, the Loch Grooming Gift Set is now available for just £25, allowing customers to get their hands on the Loch Eau de Toilette, body wash, shampoo, and conditioner all at a 50% discount. Considering the Loch Eau de Toilette alone retails for £35, this deal is a significant saving.

The Loch fragrance is inspired by the untamed beauty of the Scottish Highlands, blending spicy black pepper and warm sandalwood with luxurious cashmere musk and a touch of amber. Touted as ‘woody and rugged’ by the company, it’s versatile enough for both day and night attire.

With a glowing 4.9 out of five rating from The White Company’s online reviewers, the fragrance has been praised as a “long-lasting fragrance” of “excellent quality” and “beautifully made”. One satisfied customer noted that the gift set offered a “nice selection of products” each with an “amazing smell”.

The “top class selection of toiletries” are perfectly sized for travel, with the perfume at 50ml, and the body wash, shampoo and conditioner all at 100ml. 

The fragrance is comparable to Molton Brown’s Black Pepper eau de Toilette, sharing similar notes. However, while Molton Brown costs 85p per ml, The White Company’s perfume is a bargain at approximately 21p per ml.

Not everyone was entirely happy, as one buyer remarked: “Hardly any smell, rather disappointing, but bought in the sale and was good value, nicely packaged so will give as a gift.”

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